Email Marketing

Email marketing is a proven content marketing strategy for increasing brand awareness, growing website traffic, generating leads and promoting products and services.

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Email marketing


What is Email Marketing?

Email marketing is the act of targeting consumers with a commercial message through email with the goal of driving sales, increasing customer loyalty, or communicating important information. It’s a form of a direct marketing that, in the past, was commonly used to target mass groups of people.

Why do you need email marketing?

It can be used thoughtfully to build loyalty and trust in your brand. Email marketing is important for building relationships with prospects, leads, current customers, and even past customers because it gives you a chance to speak directly to them, in their inbox, at a time that is convenient for them.


Important Types of Email Marketing

Email receipts, invoices, billing statements, order confirmations are examples of transactional emails. They are triggered by user behavior. Transactional emails present a fantastic opportunity to turn a routine email into a path back to your website. Email receipts, for example, generate high open and click rates.

The email newsletter is a one-off communication that can be used to send promotional messages, important account information, product updates, and more. Done well, an email newsletter will help build brand recognition and awareness.

Behavioral emails are targeted messages based on a user’s behavior. Simply put, what behavioral email boils down to is this: personalization. By getting to know your customers and creating buyer personas, you can tailor your emails to be relevant to where customers are in the buying cycle.



Rs. 10,000


Rs. 15,000


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